The Greatest Show on Earth

Richard Dawkins
Free Press, 2009, 498 pp.
Descrição da editora:

"Dawkins sifts through rich layers of scientific evidence to make the airtight case that we find ourselves perched on one tiny twig in the midst of a blossoming and flourishing tree of life and it is no accident, but the direct consequence of evolution by non-random selection."

The Idea Factory

Jon Gertner
Penguin, 2012, 448 pp.
Descrição da editora:

"Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born."

Creativity, Inc.

Ed Catmull e Amy Wallace
Randon House, 2014, 368 pp.
Descrição da editora:

"Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation."

The Structure of Scientific Revolutions

Thomas Kuhn
University of Chicago Press, 2012, 266 pp.
Descrição da editora:

"A good book may have the power to change the way we see the world, but a great book actually becomes part of our daily consciousness, pervading our thinking to the point that we take it for granted, and we forget how provocative and challenging its ideas once were—and still are."

Guidelines on the use of Scientific and Engineering Advice in Policy Making

Uk Chief Scientific Advisor
Government Office of Science, 2010, 21 pp.

"These guidelines address how scientific and engineering advice should be sought and applied to enhance the ability of government policy makers to make better informed decisions."

What is Life

Erwin Schrodinger
Cambridge University Press, 2012, 192 pp.
Descrição da editora:

"It was written for the layman, but proved to be one of the spurs to the birth of molecular biology and the subsequent discovery of DNA. What is Life? appears here together with Mind and Matter, his essay investigating a relationship which has eluded and puzzled philosophers since the earliest times."

The Origin of Species

Charles Darwin
Bantam Classics, 2008, 512 pp.
Descrição da editora:

"The Origin of Species set forth a theory of evolution and natural selection that challenged contemporary beliefs about divine providence and the immutability of species."

Big Data

Viktor Mayer-Schönberger e Kenneth Cukier
Houghton Mifflin Harcourt, 2013, 242 pp.
Descrição da editora:

"Big data refers to our burgeoning ability to crunch vast collections of information, analyze it instantly, and draw sometimes profoundly surprising conclusions from it. This emerging science can translate myriad phenomena—from the price of airline tickets to the text of millions of books—into searchable form, and uses our increasing computing power to unearth epiphanies that we never could have seen before."